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African managers agree strategy for EMS and e-commerce
In March, over 30 senior managers among 72 participants from 40 UPU country member countries gathered in Addis Ababa, Ethiopia for the 2015 Symposium in Africa: EMS and e-commerce to discuss growth strategies to meet changing customer needs, particularly for the growing African e-commerce market.
The three-day symposium included an overview of the UPU’s E-commerce Programme (ECOMPRO), devised to ensure UPU products meet the needs of the growing e-commerce marketplace. The UPU worked alongside the co-hosts PAPU, the African Union, and the host country Ethiopia.
As EMS is a market-ready solution for e-commerce customers, the focus of the symposium was on the increasingly competitive situation in Africa for international cross-border merchandise delivery and the strategies required to grow EMS in the region, which will ultimately contribute to regional economic development through the support of international trade.
All attendees agreed to the Addis Ababa Plan of Action for E-Commerce and EMS in Africa, a commitment to ensure e-commerce readiness by reaching EMS service performance targets through the implementation of EMS standards, Pay-for-performance and adoption of customs and transport framework agreements and best practices. Senior management from the posts left the Symposium energized and motivated to adopt best practices and ultimately increase the posts’ share of this growing market.
2015 EMS Cooperative General Assembly
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